Formed in 1998 by Managing Director, Tony O'Reilly, Red was created to fill an obvious gap in the market for professional services companies needing help with marketing and sales. We recognised that the marketplace had changed with suppliers needing to give better service at reduced cost to the insurance market. These pressures affect all suppliers from lawyers to building repair services. Red UK aim to give suppliers a competitive edge over their competitors by a more sophisticated approach to sales and marketing. Rapid growth led to Red UK becoming limited in 2002 and our client list includes many household names. We cannot tell you who they are because of confidentiality agreements but testimonials can be arranged by request.

Prior to forming Red UK, Tony O'Reilly was the sales and marketing director for a major loss adjusting practice. When planning to build Red UK he visited an outplacement consultancy and after the necessary psychometric testing, was told that he was totally unsuitable for employment and should form his own company. That was the best piece of advice ever given and so Red UK would like to thank Alan Gorringe of Coutts in Leeds.